5 Reasons to Buy this Book: “26 Tips from the Trenches for Startups”—startup marketing advice from the authors’ experience Thorough web marketing advice for beginners Guide to creating compelling calls-to-action (CTA’s) on your website Framework for hiring and developing Inbound Marketing employees (authors call this DARC) Summary “to-dos” at the end of each chapter to […]
A How-To Guide To Build A Successful Startup – ‘The Startup Owner’s Manual’
4 Reasons to Buy this Book: Step-by-step instructions on how to start a business Checklists for knowing when you’ve completed each stage Distinct instructions for physical products vs. web/mobile products Recommended ‘paths’ for reading the book depending on your situation 2 Reasons Not to Buy this Book: You cannot read it in one sitting—-it’s a […]
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‘The Lean Startup’ Is Foundational To Practicing Entrepreneurship
3 Reasons to Buy this Book: Understand Eric Ries’ personal story behind developing the Lean Startup philosophy. Learn core, big-picture principles such as Innovation Accounting, Build-Measure-Learn, and Validated Learning. Find out how a startup can replace useless vanity metrics with metrics that actually measure success. 3 Reasons Not to Buy this Book: Void of details […]
